Empowered by Design & Updating Everything ｜ Various Media Outlets Visiting the Five Design Exhibitions

The "Design Impression · Qingdao Design Festival 2022", organized by Tsinghua (Qingdao) Academy of Arts and Science Innovation Research, was inaugurated on November 29, 2022. This design festival is sponsored by the Qingdao Municipal Bureau of Industry and Information Technology, organized by Qingdao Daily Press Group and Tsinghua (Qingdao) Academy of Arts and Science Innovation Research, and supported by Qingdao West Coast New Area Bureau of Industry and Information Technology, Qingdao West Coast New Area Talent Recruitment Center (University-City Integration Office), and the Development and Construction Headquarters of Qingdao Lingshan Bay Film and Television Cultural Industrial Zone. In the trend of fully promoting the development of the industry empowered by design, and under the theme of "Empowered by Design & Updating Everything", this design festival aims to provide vitality of innovation and power of design to the quality development of Qingdao by driving industrial upgrade through design with the support of innovation, and to revitalize and empower the city, serve people's livelihood and fully unleash the Academy's potential for innovation on design.

LIU Weidong, Assistant to the Dean of the Tsinghua (Qingdao) Academy of Arts and Science Innovation Research, shows his warm welcome to media reporters and we-media Internet celebrities. He said, "The activities of the design festival tied up closely with the theme of 'Empowered by Design & Updating Everything'. It is an important practice for interdisciplinary innovation of art design disciplines and cross-field development to follow the trend of the times for comprehensively promoting the development of the industry empowered by design. As technology develops rapidly, we persevere in the integrated interdisciplinary development of art and science to serve the local economy and culture, which is also the original purpose for Tsinghua University to establish the Academy in Qingdao. I wish that the event can further promote the integration and exchanges of different sections, including the government, industry, universities and research institutes."

WU Shisen, the researcher at level 2 of the Science and Technology Division of Qingdao Municipal Bureau of Industry and Information Technology, said that the media open day feeds everyone's sight. We can see that the design from Qingdao is constantly improving and the design works from Qingdao are sparkling and astonishing. In recent years, Qingdao really underlines industrial design. Design works from Qingdao are in the front rank among the works of provincial and municipal industrial design competitions, and many enterprises from Qingdao have won awards in international competitions. From industrial design to urban renewal and construction, the works of the design festival were also boosted. The extensive influence has profound significance for urban development. It is hoped that the government, industry, universities and research institutes can work together with endeavors to further improve the ability of design and make constant efforts to empower the industry in new fields.

The Excellent Works Exhibition of the "Design Impression · Qingdao Design Festival 2022" at Hall 3 serves as the main section of this exhibition, with more than 80 pieces of works covering the fields of industry, construction, fashion, digital economy and service sector, while also focusing on fashion consumption, industrial equipment, urban renewal and conceptual design. With the efforts from industrial enterprises, design institutions, designers and consumers, and through the popularization of the design concept to raise the awareness of the whole society to design, the exhibition aims to improve the innovation ability, make design results emerge, and ultimately step up the goal of urban development.

Tsinghua (Qingdao) Academy of Arts and Science Innovation Research has planned and conducted the festival, and set six sections including "design competition", "design exhibition", "award ceremony", "academic exchange", "online voting" and "media's exploration" and over ten activities. This event will build up an efficient platform for exchange and cooperation in the fields of design, industry and academy, promote the innovative development of the new liberal arts across disciplines and fields, improve the overall aesthetic accomplishment of the public and make active contributions to the national economy and the people's livelihood by means of research results of art design disciplines.