TASA-Hisense Group Industrial Design Joint Innovation Center


The Industrial Design Joint Innovation Center is a research institution for innovation of future life jointly established by Tsinghua (Qingdao) Academy of Arts and Science Innovation Research and Hisense Group. Hisense Group is a mega electronic information industry group company in China, with a business scope covering multimedia, home appliances, IT intelligent information systems, and modern service industries. The Center is committed to meeting the transformation and upgrading needs of traditional home appliance enterprises. By taking electronic information technology as the foundation and empowering industrial development through industrial design, it explores new variables of smart construction, combines new technologies such as artificial intelligence, big data, and cloud computing with smart home appliances, human-computer interaction, and intelligent IoT, carries out innovative research on new technologies, new products, and new services, guides enterprises to enhance their deep understanding of industrial design, transforms the design, and technological achievements into feasible commercial behaviors, and enhances the intelligent application level in the process of product research and development.

Explore the application of new technologies, new products and new services in the field of future life, and co-create an innovation model for interdisciplinary basic theoretical research and achievement transformation with diversified development directions.


The business scope of the Center mainly includes: joint research and development, technology application and conceptual innovation of scientific and technological projects based on smart cities and smart homes; establishment of an exchange platform for the industrial design talent; industrial technology think tank services.