TASA -Fashion Group Fashion Industry Research Center


The Fashion Industry Research Center is a cross-border innovation institution jointly established by Tsinghua (Qingdao) Academy of Arts and Science Innovation Research and Fashion Group. Fashion Group is the leading fashion lifestyle media group in China and the founder of flagship publications such as Bazaar and cross-border activities such as Bazaar Stars’ Charity Night, which has an extensive influence on consumers, the media industry, and the fashion industry.

The Center responds to the strategy of building a strong country in culture, education, and talent, with the vision of gaining insight into the changes of fashion consumption, promoting the innovation of fashion thinking, change the fashion design tools, and empowering the future development of fashion industry. Through the chain of “education + consultation + incubation”, the Center promotes the combination of scientific and technological innovation and customer value, drives the development of the fashion industry and creative information services, meets the needs of talent, design, cultural innovation brand upgrading, and industrial development, and creates a leading brand in the global fashion service industry, a platform for gathering innovation resources, and the best partner for fashion information services.

Relying on media resources, deeply integrate fashion industry, education and information services to lead the development of future fashion trends with strong social effects.


The business scope of the Center mainly includes: fashion industry and industrial research; research on fashion education and consultation; fashion industry think tank services; cross-border innovation of fashion and traditional culture; fashion industry and industry forums.